Current Cattle Markets Daily Headlines: Friday, June 26, 2020

McDonald’s ends Beyond Meat burger trial in Canada with no set plans for a plant-based option

https://www.cbc.ca/news/business/mcdonald-s-beyond-meat-plant-based-burger-trial-p-l-t-1.5625342#:~:text=Business-,McDonald’s%20ends%20Beyond%20Meat%20burger%20trial%20in%20Canada%20with%20no,evaluating%20learnings%22%20from%20the%20trial.

• Between September 30^th, 2019 and April 6^th, 2020, Mcdonald’s’ in Canada ran a trial run of a plant-based burger created by Beyond Meat.
• The sandwich was dubbed the P.L.T. (plant, lettuce, tomato) and it was available at dozens of McDonald’s in southwestern Ontario.
• Since the trial has ended, the plant-based burger has been removed from all menus and McDonald’s has made no public announcements regarding the sandwich. With that being said, McDonald’s did reply to a tweet asking where the P.L.T. went, and they responded saying they have no plans to bring it back to the menu at this time.
• McDonald’s previously introduced a meatless burger, the McVeggie Deluxe, in 2002 in Canada. This sandwich was pulled three years later due to weak sales.

 

Meat giant JBS debuts its line of plant-based meat products

https://thecounter.org/meat-giant-jbs-plant-based-meat-products-ozo-planterra/?fbclid=IwAR2m4kZyFyCQ2BXL6jxLCpIGoPESZu45DQDkUEbWjjtdKvWyUqatuVBlZ10

• JBS has debuted “Ozo,” its plant-based meat products via Colorado-based subsidiary, Planterra Foods.
• Planterra’s products are made up of a mix of pea and rice proteins. The most novel ingredient in this new product line is dried shiitake mushrooms.
• The plant-based meat industry is exceedingly lucrative, with sales that have grown 27 percent faster in 2020 over 2019.

 

Boxed beef prices

www.nationalbeefwire.com

• Choice boxed beef: $208.26 (-1.43)
• Select boxed beef: $199.93 (-1.76)